Our event strategy and design resources are the ultimate toolkit for creating events that leave a lasting impact. We offer a treasure trove of tips, trends, and best practices to help you bring your vision to life and take your events from blah to BAM!
From crafting engaging content to designing stunning visuals, our resources will help you connect with your audience and keep them coming back for more. We'll show you how to create events that are as memorable as they are effective at driving results for your business.
What does it take to manage a successful event? How can you maintain your composure and treat everyone involved with respect? We reflect on our conversation with Rachel Coddington and we talk through the process of assigning roles and responsibilities, fostering a supportive environment, and keeping the gears of productivity and responsiveness moving in a team.
Read MoreWe are super excited to have the amazing Emily Thompson join us on Make it Kickass. She's a real pro when it comes to building online communities. Emily is the co-founder and host of Being Boss and the big boss at Almanac Supply Company. She's got this incredible knack for turning online connections into real-life connections.
So, hop on board as we go on a journey with Emily. We'll talk about her first real-world trip with her online community in New Orleans and all the awesome lessons she's picked up from hosting events. 🎉
Read MoreIn this episode, we wrap up the season with a sort of catch-all question: "Do I really need a [fill in the blank]? " This type of question often stems from a mentality focused on a list of logistics and budget, rather than strategy and experience, so we decided to address it all in one episode.
Organizers might be wondering how to spend the least amount of money while still achieving their desired results or questioning the contribution of certain elements to the overall event experience. To address these concerns, we discuss the importance of understanding the type of conference your business and community can sustain, as well as identifying the goals of your audience and your own business.
As we wrap up this season, we reflect on the key takeaways from our discussions. The overarching question of whether or not you need specific elements for your event boils down to understanding your audience and having a solid strategy in place.
By knowing who your attendees are and what they value, you can make informed decisions about what your business can sustain, which factors contribute to the experience, and how to efficiently execute the logistics. Remember, it's not about the nitty-gritty details like catering or venue, but rather creating something special for your audience.
Read MoreIn this episode, we explore the common question of "What city should I host my conference in?" and dive into the underlying issues that prompt this question. We discuss the reasons people might focus on location, such as using it as a marketing gimmick or trying to keep production costs down. However, we emphasize that location should play a supporting role in a conference, not the lead role. We talk about the importance of focusing on programming and content, rather than relying on the location to draw attendees. The attendee experience should be the priority, and considering factors such as accessibility and amenities are crucial in making a location decision.
As in-person conferences begin to make a comeback, we discuss the importance of understanding your audience and their preferences in order to make the best decision on whether to host an event virtually or in person. We emphasize the need to deeply understand your audience's geographic locations, needs, and desires in order to choose the right city for your event. Additionally, we explore the significance of context-aware decision-making, taking into account factors such as travel preferences, budgets, and even political leanings when selecting a location. Ultimately, knowing your audience is the key to creating a successful event experience that meets their needs and goals'
We delve into the factors that influence the success of a conference, focusing on understanding your target audience and keeping production costs down. By knowing who you want to attend, their priorities, willingness to travel, and financial capacity, you can ensure a great experience and a successful event. So, stop stressing over tourist traps and start working on what your audience truly wants from your conference.
Read MoreGet ready to discover the ultimate secrets of hosting an unforgettable conference! In this episode, we will take a deep dive into the key characteristics of a kick-ass conference host that will set your event apart from the rest. We'll explore the importance of purpose, curiosity, and vulnerability, as well as the power of a strong work ethic.
But that's not all! We'll also discuss the value of having a clear vision for your event, being goal-oriented, and committing to serving the community. Whether you're a seasoned conference host or just starting out, these insights will help you take your event to the next level.
We'll also talk about the importance of treating event organization like a business and emphasize the need for trust in conference hosting. With our insider knowledge from the event industry, you'll be able to learn from our experiences and apply our tips and tricks to your own event.
So, are you ready to create a conference that your attendees will never forget? Join us as we explore these topics and share our insights to help you become the best conference host you can be!
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