Resources

Our event strategy and design resources are the ultimate toolkit for creating events that leave a lasting impact. We offer a treasure trove of tips, trends, and best practices to help you bring your vision to life and take your events from blah to BAM!

From crafting engaging content to designing stunning visuals, our resources will help you connect with your audience and keep them coming back for more. We'll show you how to create events that are as memorable as they are effective at driving results for your business.

Posts tagged event engagement
Creating Engaging Learning Experiences: Lessons from Live Training

The effectiveness of online educational content for small business owners isn’t just about the logistics of good delivery but the psychology of engagement and authenticity. We recently had a chat with Breanne Dyck, co-founder of the Visionary CEO Academy, and she talked about why she prefers live sessions over prerecorded videos for her events and how embracing the imperfection of being live trumps the glossy exterior of pre-scripted recordings.

It's all part of a deliberate strategy rooted in her blend of coaching and consulting, aptly coined "coach-sulting”, where the human touch is most important. By embracing imperfection, she’s disarming intimidation and fostering genuine connections and uses it to shape a community where vulnerability is celebrated, not shunned.

In the midst of this authenticity, Breanne doesn't lose sight of the endgame: outcomes! Drawing from her background in education, she emphasizes the importance of outcome-driven learning experiences, where every interaction is a tool for guiding people to make new and different choices.

As she aptly puts it, "Teaching isn't about what you can tell someone, it's about what they understand." And understanding, at its core, is a deeply human experience.

Read our full interview with Breanne Dyck below and you can find out more about the Visionary CEO Academy here.

This interview has been edited for length and clarity.

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Shifting Priorities and Event Engagement

After our conversation with master improviser Gary Hirsch we sit down to discuss our biggest takeaways and how we can use that to create better community experiences.

Some of the topics we touch on this episode:

  • how event dynamics have dramatically shifted in the post-pandemic world

  • how evolving priorities have affected interaction with events and how that is shaping event logistics

  • how online events have paved the way for synchronous social engagement, a feature often missing in traditional in-person events

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The Improv Advantage: Memorable Experiences with Gary Hirsch

Have you ever imagined improvisation and business events going hand in hand? Our latest conversation with renowned artist and improv veteran, Gary Hirsch, will make you think again. We uncover the magic of improv in transforming your typical event into a dynamic, interactive, and co-created experience that is not only engaging but also profitable.

We reflect back on how the pandemic affected event engagement and share invaluable lessons learned on how to leverage psychology and improvisation to make your virtual events unforgettable.

Plus: common pitfalls and how to achieve a balance between the presenter, the content, and the audience.

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Engaging Events: Where Business Meets Fun and Human Connections

Our conversation with Breanne Dyck from Visionary CEO Academy got us thinking: why are business events so afraid of fun? So this episode we chatted about creating experiences that hit all five senses and how adding some fun can be the element that’s missing for building strong connections in remote teams. And, of course, we dived into the important role of understanding your audience's context to make any event more engaging, entertaining, and, you guessed it, FUN! 😄

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